Saturday, August 29, 2009

Is More Better?

We started selling on a new venue in September of 2008,After being on many other sites. The new upstart was a place called Bonanzle, Out of Seattle Wa. What a time to start a new venture in a down economy,But 2 brave souls had a dream and look where it is today( 100,000 user in a little over a years time.

We set up our booth and began to move items from places such as Ecrater and Blujay & Ebay. We quickly built our booth up to 3,000 items, On April 2, 2009 we decided to open a second booth to move our clothing into a separate booth, It did not increase sales in that area.

July 14,2009 we split our Collectibles, off the main both thinking it would help buyers to find our items, Well, Not. We immediately became what they called Plus members @ $10 a month. It helps tp increase your search ratings. After about a month, I realized that more may not be better. We decided that returning to one booth would make more sense. From about November of 2008 we were only able to increase inventory by about 300 items due to having to spend to much time bouncing from booth to booth, Since consolidating, We have listed a hundred items in the main booth in just a couple of days.

I should have known better, Having worked in B&M stores and seeing that when you have limited resourses, It's not smart to spread your self to thin. Having said this, We are back to one booth and have upgraded this booth to a Premier membership which allow for more analytic of where sales are generated from, Plus there are many more perks to a membership. It won't necessarily increase sales right away, But we are here for the long haul.

So, More is not always better, There's an old saying KISS, Keep it Simple Stupid, Now where have I seen this thought before? Seems that is Bill & Marks slogan, Simplicity.

So please check out our new and Improved Bonanzle Booth at www.rsalesonline.com

Happy selling and my hope is this Blog will save other the headache I've had to go though.

Larry @ Bonanzle.......Warmbeach777

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